Case Study
Bettinsons of Leicester

Established local business Bettinsons of Leicester

Uses Advans to target local competitors

We were approached by the owner of Bettinsons, an established kitchen design and installation firm based in Leicester.

They had seen a number of TV ads from a major national competitor who had a large showroom premises at the St. Georges Retail Park, Leicester.

Bettinsons had used newspaper advertising a number of years ago but due to the decline in newspaper sales with people using digital formats instead, they wanted a new platform as an alternative. They could not afford the expense of television advertising and they also wanted to aim the campaign in their home town.

So our designers created a very high end advert to include actual video footage of the Bettinsons showroom and with clear bold statements.