Case Study
Arts Fresco

An annual event which sees some of the best UK and European street theatre performed throughout the streets of a popular market town. 

The one day event has been established for over 20 years and transforms the town centre into the biggest street arts festival in the Midlands. 

Forefront Outdoor Media were asked to support the event with their Single-Sided 10 Sqm AdVan to display the events schedule and local ads for the business community.

Campaign objectives:

Provide a dynamic large scale events guide that the spectators could easily see throughout the day and host ads for the local businesses in town.

The AdVan was well received, with people taking pictures of the content, and local businesses were equally impressed.

The one day event attracted over 10,000 people.