OOH Advertising
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Affordable AdVan Hire in York:
Forefront’s Solution for Local Business Advertising

SOME KEY FACTS ABOUT YORK

York is a historic city in North Yorkshire, England, known for its rich heritage and well-preserved medieval architecture. Founded by the Romans in 71 AD, York is famous for landmarks such as the York Minster, the medieval city walls, and The Shambles. The city blends its historic charm with a thriving modern culture, offering numerous attractions, festivals, and vibrant local businesses.

Key Statistics:

  • Population: Approximately 202,821 (2021 census).
  • Economy: The city’s economy is bolstered by tourism, retail, education, and the financial and tech sectors. York’s tourism industry alone is worth over £765 million annually.
  • Education & Innovation: Home to the University of York, a leading research institution.
  • Cultural Significance: York is renowned for hosting cultural events like the annual JORVIK Viking Festival and the York Literature Festival, attracting visitors from across the world.

THE POWER OF ADVAN HIRE IN YORK

For small businesses in York, reaching a broad audience through traditional advertising methods can be cost-prohibitive. However, Forefront Outdoor Media’s AdVan Shared Campaigns offer an innovative and affordable solution. By participating in a shared campaign, multiple small businesses can collectively advertise on an AdVan/Digi-Van, reducing costs while maximising exposure.

Here’s why an AdVan Shared Campaign is a smart choice for small businesses in York:

  1. Cost-Effective Advertising: By sharing the advertising space on an DigiVan with a few other local businesses, the cost of the campaign is significantly reduced. This allows small businesses to access a high-impact advertising platform without the need for a large budget.
  1. High Visibility: AdVans are mobile digital billboards that can be strategically driven around York’s busiest areas, including city centres, shopping districts and event venues. This mobility ensures that your business is seen by thousands of people, increasing brand awareness and driving foot traffic.
  1. Targeted Reach: York’s diverse population and varied districts mean that your AdVan campaign can be tailored to reach the most relevant audience. Whether you’re targeting students around York University, professionals in The Raylor Centre, or shoppers in The Shambles area, an AdVan campaign can be customised to suit your business needs.
  1. Collaborative Marketing: By partnering with other local businesses in a shared AdVan campaign, you not only reduce costs but also benefit from cross-promotion. Businesses that complement each other can create a more compelling and cohesive advertising message, enhancing the overall impact of the campaign.

Join Our 'York Shared AdVan Campaign' from just £399 + VAT or Go Big with a Dedicated AdVan Hire!
Be seen by over 22,000 people and take your brand on the road.

let’s have a chat
and see how we can help!

We have a range of options for every budget or project objective.

AdVan campaign on the 17th October 2024 in York

We reached over 22,000 people with our messaging along the route of:

St. Sampson’s Square
The Shambles

 The Pavement
Outside M & S Food Store

 Foss Islands Road
Morrisons Supermarket

 Foss Bank
Sainsbury’s Supermarket

 

High Petergate
Outside York Minster

University Road
The University Library

Innovation Way
IT Centre & York Science Park

James Street
The Raylor Centre,
Business Centre & Industrial Park

ForeFront AdVan Hire York

22,036

The total number of people our AdVan reached

ForeFront AdVan Hire York

3.51's

The average time people looked at our ads

ForeFront AdVan Hire York

16.5's

The average dwell dwell spent around the AdVan

 

CONCLUSION

If you’re a small business owner in York looking to maximise your advertising budget, consider joining a Forefront AdVan Shared Campaign. It’s a smart, affordable, and impactful way to get your brand noticed across the city.

Still undecided, why not compare our AdVan campaign to more traditional methods of advertising locally:

Your Local Link Magazine – Front Cover £660 – Full Page £880

The York Press, a typical half-page printed ad can range from £400 to £800 depending on size & placement.

A local York radio campaign could cost upwards of £300 for short runs 0f 20 – 30 seconds over a few days.

*Publically available information online